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Founder – Anita Cheung

anita_headshot_roundConsidered a pioneer in the health and wellness field in Hong Kong and possibly, Anita has been a holistic health educator and practitioner since 2005. And i-Detox founded by Anita has been bringing in progressive health products since 2008.

After a successful career in design development in the international fashion industry, Anita left to recover from her health challenges. What was intended as a “sabbatical” quickly led to a complete career and life shift on which she has never looked back. Anita became Hong Kong’s first Certified Holistic Health Coach (AADP) in 2005 after studying at the Institute for Integrative Nutrition in New York, completing its live integrative and innovative program taught by world renowned authorities in nutrition, wellness and personal development, which laid the foundation for her continuous further professional and personal development.

She has since been learning and practising from what she has learnt from various teachers in and out of Hong Kong in a broad range of healing and personal development modalities. She believes in integrating left and right brain approahes, the East and the West, ancient wisdom and latest technology, and from the “tangible” disciplines of nutrition, aromatherapy, to the less “intangible” such as frequency medicine with Bio-resonance and many energy and intuitive modalities such as BodyTalk, Yuen Method, kinesiology, EFT, Serenity Vibration Healing, among others, in the container of what her company offers.

Her passion and mission is in empowering people in their continuous renewal and in “coming home” to themselves.

Anita is also the main curator of the wide selection of progressive health products available through retail and wholesale at i-Detox. All the areas of the i-Detox offerings is an expression of her commitment in making available the most practical, effective, pleasurable and affordable ways in enabling people to operate at their highest level of performance and balance.

Anita graduated from The Chinese University of Hong Kong with B.A. (Hons) in English in 1990 and her interest in psychology, biology, philosophy and spirituality started long before her university years. Since her young age, she has been an interdisciplinary thinker and curious learner, and she sees no separation in the pursuit of the sciences, arts, beauty and the practice of entrepreneurship, all leading to the same destination of actualisation of the self and the collective.

Anita has been recognised as one of the 67 inspiring Hong Kong residents in the global Those Who Inspire project.

Summary of Anita’s Credentials and Experience relevant to wellness:

  • Certified Practitioner of Bio-resonance by Paul Schmidt (Germany)
  • <First in Hong Kong> Certified Practitioner (Level Three) of Serenity Vibrational Healing and Enlightenment Technique and Certified Teacher
  • <First in Hong Kong> Graduate of the Institute for Integrative Nutrition (New York) and Certified Holistic Health Coach, AADP
  • Certified Practitioner of Hand Diagnostics (Chinese Medicine health assessment)
  • Certified Practitioner of NLP (Neuro-Linguistic Programming), Hypnosis, Time-Line Therapy and PSYCH-K (subconscious belief change process)
  • <First in Hong Kong> Certified Practitioner of AFT (Aroma Freedom Technique)
  • Certified Practitioner of EFT (Emotional Freedom Techniques) and Matrix Reimprinting
  • Certified in Aromatherapy, Kinergetics, Mindscape, BodyTalk, Yuen Method & Reiki
  • Trained in Radical Awakening, ontological coaching, The Journey and multiple schools of aromatherapy
  • In-house nutrition and wellness consultant and developed 10-Day Detox for Busy People with IMI (Integrated Medicine Institute) in HK (2006 to 2007)

Anita has also been undergoing Practitioner Certifications in Family Constellation, Systemic Work and Organisational Constellation from various international teachers and feels inspired in promoting the systemic approach to personal and organisational transformation in her community.

Anita has been featured in various media in Hong Kong and Asia.

To check Anita’s travelling schedule and to book Anita as a speaker or workshop facilitator, contact us

Information shared on this website is not intended to diagnose, treat, cure or prevent disease.
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